About Us

International HairContrast

HairContrast is one of Europe’s leading companies in hair extensions, wigs and hair care products. We strive to be a company that puts our customers satisfaction first, ensuring that they will become self-confident after using one of our wide range of products. Our products are tested and controlled by the Danish technology institute. We offer exclusive hair loss solution products for patients suffering with Alopecia or others affected by hair loss. Furthermore, we offer a fashionable collection of hair extensions for length, thickness, volume, colour, styling and effects. Lastly, we want our partnered salons/stylist to be educated with all of the product knowledge, which is why we offer memberships that are beneficial for our loyal partners.


  • Belgium
  • Canada
  • Finland
  • France
  • Greece
  • Hungary
  • Ireland
  • Italy
  • Montenegro
  • Netherlands
  • Serbia
  • Spain
  • Switzerland
  • United Kingdom
  • United States of America






The Hair Fashion Industry is constantly changing, which is why we’ve shaped our business around the latest trends while staying true to our non-negotiable

Mission, Vision and Values.


Our mission is vital in achieving our vision, which is why our vision is used as the framework for our company to achieve sustainable, quality growth. The process can be seen through our mission by:

  • Hair: Implementing the highest hair quality for human hair and artificial hair to our products
  • Heal: Identify the problem and recommend the correct HairContrast product(s) to guarantee that the customer will look and feel beautiful
  • Help: Educate our network of salons and stylists to help their costumers with hair loss and hair care solutions
  • Hero: Providing a solution for patients suffering from Alopecia and hair loss to boost their self-confidence and happiness
  • Honour: Staying true to the DNA of our company while adapting to the latest trends within the Hair Fashion Industry
  • Human: Sharing our brand personality through social networking and personal interactions


Our values are what sets us apart from our competitors and it’s our DNA that makes us an unique company within the Fashion Hair Industry.

  • Continuously Evolving as an Innovative Company
  • Creating and Adapting to the latest Trends within the Fashion Hair Industry
  • Education for all Stakeholders
  • High-End Quality Products for an Optimum Outcome
  • Maintaining a Positive Brand-Consumer Relationship
  • Passion & Commitment for what we do
  • Professionalism & Superb Customer Service


Our vision is to make a difference within the hair fashion industry; impacting our salons, stylist and customers by:

  • Customers: Provide Self-Confidence and Happiness
  • Salons & Stylists: Provide Product Knowledge through Education